We aren’t really known for brands that fit the preppy lifestyle here in the Midwest. For the most part we wear clothes from companies based in the South and the East. Luckily, there are a few brands in the Midwest trying to change that, including Chicago’s own Salmon Cove. Created to develop the perfect shirt, Salmon Cove has done that with their range of button downs, including the The Monterey ($88).
If there’s one word that describes prep style, it’s timelessness. Prep style doesn’t follow the latest fads and trends. It knows what looks good and sticks with it. A blue-checked button down like the Monterey is about as timeless as it gets. The first thing you’ll notice about the shirt is its tailored cut that makes it seem as if it were made precisely for you. The subtle pearlescent buttons and salmon logo distinguish this button down from all the others out there and the blue check pattern provides a great break from the solids in your wardrobe. Swim against the current today and support the Midwest prep style movement by picking one up today.